Outsourced Medical Billing + Practice Management Software = CNS for the Chiropractic Office
May 21st, 2008Tonight Dr. John’s accounts receivable report looked as if Pat, his billing assistant, did not show to work at all for at least three months. He remembered her mentioning NPI trouble…Few months ago he attended a presentation at the local Chapter of Chiropractic Association about Medicare changing some CPT codes…Has Pat been on top of all these changes? Last week, Peter, whom Dr. John has been treating since he opened his practice three years ago, told him he was canceling his care plan because United Health changed the rules of his insurance coverage. Considering the bleak news, Dr. John wondered how many other patients has he been treating without adequate coverage?
Perhaps Dr. John should have hired that practice management consultant who called him a couple of weeks ago? Or maybe he should have taken a loan and invested it in a computer system that could increase the efficiency of the practice? But who has the time to talk to the consultant and the patience to read all those manuals?
Dr. John is not the only doctor who spends his nights awake and worried about the state of his practice. The few insurance companies that control the healthcare market rarely pay the providers in full and on time. In a typical market oligopsony, UnitedHealth Group averages 38.3 days in accounts receivable, which is 37.3 days more than the one-day settlement standard on Wall Street. The lack of modern practice management process exacerbates such an already difficult position of the chiropractic office and guarantees anemic growth, low profitability, and heightened audit risk. Yet many chiropractors are reluctant to modernize their practice management processes because they fear billing complexity, lack access to solid technology, and recoil at unfamiliar terminology.
But Dr. John knows that he has an excellent background to devise his own solution. It stems from the striking similarities of the information processing mechanisms between the chiropractic office and the human organism. Both the human body and the chiropractic office are complex information systems, where the flow of information must be uninhibited in order to have them growing at a healthy pace. The office, just like the human body, must perform its vital functions optimally to grow and to avoid risks. The basic chiropractic concepts like “behavior,” “CNS,” “subluxation,” and “adjustment” apply directly to the chiropractic office; an experienced chiropractor can leverage years of chiropractic training and experience productively to improve practice performance.
A growing number of patient visits and increased profitability is a sign of a successful practice and productive “office behavior” both for novel and established chiropractic office owners. Behavior refers to the actions or reactions of an object, usually in relation to the environment. Office behavior determines the number of patients treated by the office, the experiences patients receive during their office visits and treatments, and the financial performance of the office. Office behavior is controlled according to written procedures about patient scheduling, registration, visit documentation, patient education, and billing.
The central nervous system (CNS) has a fundamental role in the control of behavior. Extending the “human body-chiropractic office” analogy, the CNS is not just the software that facilitates such functions or the office staff that performs these functions using the software, nor is it just the procedures that the office staff follows when performing these functions using the software. The CNS concept unites all three components of information flow management, including procedures, technology, and staff who follow the procedures and use the technology that results in the desired behavior.
Systemic subluxation is a systems term to describe low collections or increased audit risk along with a myriad of other symptoms to occur as a result of a misaligned or dysfunctional office CNS. A systemic “subluxation” may not be immediately observable to a naked and untrained eye, yet it may cause major setbacks for the practice owner. Just like patients who lack education about their own body and their nervous system, practice owners are often ignorant about the reasons for their underpayment or for the lack of practice growth.
Management treatment of systemic subluxation focuses on delivering a systemic adjustment to the affected component of the CNS in an effort to reduce the subluxation. The introduction of scalable office management procedures, modern Internet technology, and adequate personnel training are the primary techniques in the office CNS adjustment. They have been shown to help multiple symptoms of systemic subluxations, and especially low collections and increased audit risk.
Know any health care providers who complain about shrinking insurance payments and increasing audit risk? Help them learn winning Internet strategies for the modern payer-provider conflict by steering them to http://www.BillingPrecision.com - The CNS for the Chiropractic Office, home of “Practicing Profitability - Billing Network Effect for Revenue Cycle Control in Healthcare Clinics and Chiropractic Offices: Collections, Audit Risk, SOAP Notes, Scheduling, Care Plans, and Coding” book by Yuval Lirov, PhD and inventor of patents in artificial intelligence and computer security.
